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European Telework Week is the focal point of many activities that go on throughout the year promoting the understanding of Telework and its considered implementation. There are many other activities that seek to attract the attention of the public and the media alike, and a focusing of telework actions into a single week enables participants to reinforce their message at several levels. It was to support industry, administrations, and other interested organisations in their activities that DGXIII launched European Telework Week 95.
EU Policy Support
The European Commission has urged member states (White Book on Growth, Competitiveness and Employment, 1993; Action Plan towards the Information Society 1995) and citizens to take up the challenge of entering the Information Society in a way that will “bring prosperity for us all”. With its recent Green paper on “People First: Working and Living in the Information Society”, and “Partnership for a New Organisation of Work” and others, focusedat more specific topics like “IPR and Content on the Internet”, the Commission plays its part in exploring and responding to that challenge. A coherent overview is presented in the Rolling ActionPlan “Europe at the Forefront of the Global InformationSociety”.
National And Regional Support
In both 1995 and 96, ETW had over 30 events occurring across Europe, with interestgenerated in local, regional and national media. International focus enabled the events to benefitfrom additional public and media awareness, and thus reach broader audiences.
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